One of the most effective ways of bringing new customers to your online business is through article marketing.
If you are writing articles to improve your business, you should follow a few basic yet very important rules so that you maximize the number of readers who click on the link in your bio box.
In order to get the highest number of readers to click your link and look further into your business, you have to create a nice combination of quality information and subtle hints that they will need to click on your link to get more quality information.
Here are three tricks you can include in your articles that will help guide the reader smoothly through your article and lead them right to the link in your bio box:Â Trick #1 - Use bolded bullet points as the body of your article This technique is effective because it caters to our natural tendency to browse an article for headlines.
While bolded bullet points aren't really headlines, they capture the readers attention as if they were a headline.
The important points you want to address should be bolded and then followed by a couple sentences to further explain its meaning.
Trick #2 - Give good information, but don't give too much The purpose of article marketing is to give your reader quality information, but you always want to make sure that your style of writing leaves the reader craving more.
If you can find this delicate balance, your reader will likely click the link for more information.
Do realize however that you do need to divulge high-quality information, as your article has to teach the reader something they are searching to find.
Trick #3 - Create a compelling bio box offer Instead of listing who you are and/or your qualifications, ask the reader if they would like to know more about the topic being discussed, then make an offer.
Ask them a simple question, then give them an easily accessible link to click on so they can find a solution to the problem.
This is extremely effective and will significantly increase the number of new customers you acquire.
If you are writing articles to improve your business, you should follow a few basic yet very important rules so that you maximize the number of readers who click on the link in your bio box.
In order to get the highest number of readers to click your link and look further into your business, you have to create a nice combination of quality information and subtle hints that they will need to click on your link to get more quality information.
Here are three tricks you can include in your articles that will help guide the reader smoothly through your article and lead them right to the link in your bio box:Â Trick #1 - Use bolded bullet points as the body of your article This technique is effective because it caters to our natural tendency to browse an article for headlines.
While bolded bullet points aren't really headlines, they capture the readers attention as if they were a headline.
The important points you want to address should be bolded and then followed by a couple sentences to further explain its meaning.
Trick #2 - Give good information, but don't give too much The purpose of article marketing is to give your reader quality information, but you always want to make sure that your style of writing leaves the reader craving more.
If you can find this delicate balance, your reader will likely click the link for more information.
Do realize however that you do need to divulge high-quality information, as your article has to teach the reader something they are searching to find.
Trick #3 - Create a compelling bio box offer Instead of listing who you are and/or your qualifications, ask the reader if they would like to know more about the topic being discussed, then make an offer.
Ask them a simple question, then give them an easily accessible link to click on so they can find a solution to the problem.
This is extremely effective and will significantly increase the number of new customers you acquire.
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