Why iPhone Apps Are the Best 21st Century Investment
Now that the number of iPhone and iOS users grows exponentially this market doesn’t seem like a joke anymore and those who know how to approach the business of delivering their app really do make big bucks. Check out the 5 interesting points that will prove you that having iPhone app as a business is not that bad of a business concept.
1. Enormous numbers.
All figures related to iPhone usage and iPhone apps downloads look like they came from outer space, because only in outer space figures like this look normal. In case you didn’t check the latest iPhone usage stats this morning here’s a little tip just to remind you how big this trend is. There are over 350,000,000 (yes, that’s 350 million – you read that right) iOS devices all over the world, according to the latest stats. Just imagine - that’s a market consisting of more people than the US and Canada populations combined! But that’s not all. Over 6,000,000 iPhone apps are downloaded every single day – that’s as many as 70 apps every second.
2. Audience consistency.
Obviously, the regular country population is much dispersed in terms of consumer needs and advertising. That’s not how it goes with iOS devices. All iPhone users are tech-savvy, they browse the web and know how to use iPhone apps (because the principles are pretty much the same). If marketing and selling something to the US population doesn’t seem irrational to you then why would you think iPhone app marketing is irrational?
3. The law of supply and demand.
As it has been said earlier in this post, gone are the days when goofy apps were on top of all ratings. I remember the days when there was an app called iFart, I assume it’s pretty easy to guess what its point was – it was generating sounds of... Well, you get it. Now only serious apps count. And no matter how odd their needs are, they expect these needs to be satisfied.
4. Success stories of top earning apps.
Think all apps are created equal? Well, think again. There are Rock Star Apps in the world of apps, they have a lot in common with real life rock stars – they rule the ecosystem and set trends. Remember Instagram? The app that was sold to Facebook for $1,000,000,000. So that means good iPhone apps are really worth a lot.
5. Ecosystem grows bigger.
The market of iPhone apps no longer consists of iPhone apps alone. I mean that iPhone apps promotion and marketing has become a big industry – app producers pay a lot of money to make their apps successful and marketing agencies are able to sustain a pretty good living.
Today it’s more like a Wild West with fascinating success stories, later it may become more complicated. So why wait for this ‘later’ to come?
1. Enormous numbers.
All figures related to iPhone usage and iPhone apps downloads look like they came from outer space, because only in outer space figures like this look normal. In case you didn’t check the latest iPhone usage stats this morning here’s a little tip just to remind you how big this trend is. There are over 350,000,000 (yes, that’s 350 million – you read that right) iOS devices all over the world, according to the latest stats. Just imagine - that’s a market consisting of more people than the US and Canada populations combined! But that’s not all. Over 6,000,000 iPhone apps are downloaded every single day – that’s as many as 70 apps every second.
2. Audience consistency.
Obviously, the regular country population is much dispersed in terms of consumer needs and advertising. That’s not how it goes with iOS devices. All iPhone users are tech-savvy, they browse the web and know how to use iPhone apps (because the principles are pretty much the same). If marketing and selling something to the US population doesn’t seem irrational to you then why would you think iPhone app marketing is irrational?
3. The law of supply and demand.
As it has been said earlier in this post, gone are the days when goofy apps were on top of all ratings. I remember the days when there was an app called iFart, I assume it’s pretty easy to guess what its point was – it was generating sounds of... Well, you get it. Now only serious apps count. And no matter how odd their needs are, they expect these needs to be satisfied.
4. Success stories of top earning apps.
Think all apps are created equal? Well, think again. There are Rock Star Apps in the world of apps, they have a lot in common with real life rock stars – they rule the ecosystem and set trends. Remember Instagram? The app that was sold to Facebook for $1,000,000,000. So that means good iPhone apps are really worth a lot.
5. Ecosystem grows bigger.
The market of iPhone apps no longer consists of iPhone apps alone. I mean that iPhone apps promotion and marketing has become a big industry – app producers pay a lot of money to make their apps successful and marketing agencies are able to sustain a pretty good living.
Today it’s more like a Wild West with fascinating success stories, later it may become more complicated. So why wait for this ‘later’ to come?
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