Social media is a great tool for discussing and sharing information about your business or products.
Having a good relationship with your customers is necessary for any type of business today and the best way to do it is through social media.
Social media is the social interaction using web-based technologies.
Here are five steps to getting started in social media marketing:

• Facebook

A very well-known social media tool for building a community, Facebook is made available for personal page and for business page.
This provides a great way to interact with your customers and get responses on your products.
In Facebook, you can also announce new products, post images and inform customers about the updates of your small business.

• Twitter

A microblogging service that keeps customer up to date, Twitter has 140 characters to update your status and information.
Your tweets are visible to the public and you can also subscribe the tweets of other people.
One of Twitter's great tools is the tweetDeck.
Twitter is a good way of letting your customers know the updates of your products, special events and services.

• MySpace

Another social media networking website which is popular with the college-age crowd, MySpace is also a good exposure for entrepreneurs.
MySpace is very similar to Facebook where you can post videos, images, comments and blogs.

• LinkedIn

It is mainly a site for business people compared to Twitter and Facebook.
In LinkedIn, you can find jobs and hire potential employees.
You can also post and view photos.
This site can help your small business grow.
LinkedIn is also a great site where you can connect with your new and old employers, supervisors and colleagues.
If you provide a B2B service, this is the site you want to be involved in.

• Get blogging

Blogs are made by an individual and maintained regularly.
This is a great way to communicate or interact with your customers.
You can create a blog to share your company's information and profile.
For new entrepreneurs, Wordpress.
com and bloggers.
com are good sites to build a blog for free.
These sites are user-friendly so you can get through with it easily.
Through blogging, you can also find tips for your small business and can give effective and inexpensive online marketing.
Social media is a blazing topic on the web today.
It is essential to know and understand the benefits of social media especially in small businesses to avoid wasted time and effort.
You have to focus mainly on building a strong relationship with your customers.
Choose a site that best caters to the needs of your business.