Have you ever heard of Facebook? If not, you aren't aware of one of the major developments that is occurring in the Internet world- that's the growth of social media.
Social media is content created by people using user-friendly technology such as blogs.
Unlike traditional one way advertising where an advertiser is directing communications to a potential audience of prospects, social media is user created communications where users communicate and have a dialog with a company or individual.
Whoever manages and controls the conversation within their nice or space on the Internet will dominate and control their marketplace.
There are more than fifty different social media platform/properties on the Internet and the name of properties is growing every month.
Facebook is one of the major properties.
It is highly recommended that if you want to market with social media that you get a free Facebook account.
Here are some tips for using Facebook: 1.
Post messages on Facebook on a regular basis.
If you don't have time to do this every day, you can use a service like sendible which can preschedule Facebook messages ahead of time.
2.
Use photos on your Facebook pages and link those pages to content you've created such as your blog.
By linking images, you'll get increased exposure in the search engines.
3.
Update your status on Facebook regularly.
To be successful in social media, you must be active with your social properties on a regular basis.
Facebook status updates basically tell people what you are doing periodically.
4.
Setup groups within Facebook.
This allows you to communicate and interact with a more targeted group.
5.
Use multimedia such as video to add more interest to your Facebook activities.
6.
Link from your Facebook account to your blog and/or website.
This helps your ranking of your sites because Facebook has millions of pages and as a result has ranking power which is passed on to the site you link to.
This ranking power is sometimes referred to as "link juice".
7.
Set up more than one area within your Facebook account.
For example, beside your profile page, setup a fan page.
For example, a separate fan page can be set up for your business.
8.
Focus on inviting friends to your Facebook account.
A simple place to start is with your family, relatives, and offline friends.
The number of friends you have has a positive impact on your Facebook presence in many ways including the fact that: · Search engines will be increasingly factoring in to ranking importance the number of people, such as friends, that are connected to your social property · Every friend who follows you will display within their Facebook account all comments you make on your account.
Your exposure increases geometrically as you add more friends.
Setting up a Facebook account is a good and necessary step if you plan to use social media as a marketing tactic for your business.
Now is the time to use social media to promote your practice.
Social media is content created by people using user-friendly technology such as blogs.
Unlike traditional one way advertising where an advertiser is directing communications to a potential audience of prospects, social media is user created communications where users communicate and have a dialog with a company or individual.
Whoever manages and controls the conversation within their nice or space on the Internet will dominate and control their marketplace.
There are more than fifty different social media platform/properties on the Internet and the name of properties is growing every month.
Facebook is one of the major properties.
It is highly recommended that if you want to market with social media that you get a free Facebook account.
Here are some tips for using Facebook: 1.
Post messages on Facebook on a regular basis.
If you don't have time to do this every day, you can use a service like sendible which can preschedule Facebook messages ahead of time.
2.
Use photos on your Facebook pages and link those pages to content you've created such as your blog.
By linking images, you'll get increased exposure in the search engines.
3.
Update your status on Facebook regularly.
To be successful in social media, you must be active with your social properties on a regular basis.
Facebook status updates basically tell people what you are doing periodically.
4.
Setup groups within Facebook.
This allows you to communicate and interact with a more targeted group.
5.
Use multimedia such as video to add more interest to your Facebook activities.
6.
Link from your Facebook account to your blog and/or website.
This helps your ranking of your sites because Facebook has millions of pages and as a result has ranking power which is passed on to the site you link to.
This ranking power is sometimes referred to as "link juice".
7.
Set up more than one area within your Facebook account.
For example, beside your profile page, setup a fan page.
For example, a separate fan page can be set up for your business.
8.
Focus on inviting friends to your Facebook account.
A simple place to start is with your family, relatives, and offline friends.
The number of friends you have has a positive impact on your Facebook presence in many ways including the fact that: · Search engines will be increasingly factoring in to ranking importance the number of people, such as friends, that are connected to your social property · Every friend who follows you will display within their Facebook account all comments you make on your account.
Your exposure increases geometrically as you add more friends.
Setting up a Facebook account is a good and necessary step if you plan to use social media as a marketing tactic for your business.
Now is the time to use social media to promote your practice.
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