Why Social Media Marketing Is Beneficial in the Scheme of Things
Social media is important to ensure successful internet marketing because that is where the people are.
The "population" of Facebook is approximately equivalent to the size of Germany and growing by half a million daily.
Other giants in this field are not far behind such as Twitter, You Tube and LinkedIn.
This phenomenal growth in users is a reflection of the human drive and desire to connect with others who have like-minded interests.
Based on such strong statistical fact, there cannot be a shadow of a doubt anymore that social media marketing is no longer an option but a necessity for monetary success on the internet.
People buy from other people and these sites provide a personal face to companies.
Consumers prefer to buy from a friend.
They pay attention to the advice of someone they trust.
Word of mouth is the best advertising and this information comes free via social media sites.
Trust and desire are now the name of the game.
On social sites people can talk, share ideas, photos, videos and consult each other about business online.
Communities are created and affiliated with t business services and a brand name.
This community is a place for communicating and has a similar function as the radio.
Social media provides a new paradigm which is more "up front and personal", and particularly desirable in our fast paced, multi-tasking, automated world.
Updating one's blog on a daily basis and having these updates automatically sent to social media sites is also a great time saver.
Why not use social media? Social media marketing is expected to grow at an annual rate of 34%.
This is double the average growth rate of all other online mediums.
It will be easily a larger marketing channel than both mobile and email.
More professionals such as doctors, dentists, attorneys, etc are realizing that by sending out tweets and emailing with their iPhones are building better relationships with their clients.
Marketers are not alone in realizing the power of social media marketing to promote their businesses.
Interruption marketing is going by the wayside and being replaced by added value, shared information, free downloads, trust and engaging interaction.
The focus has changed from outbound to inbound exchanges where the client is seeking the business professional instead.
There are many businesses who still have not fully realized that the time is now to get started.
If not, their competition will have taken their virtual real estate.
There is a growing importance on two-way client touch points where building brand loyalty means being connected to the responses of clients and responding to them in turn.
This ongoing conversation between the customer and the brand is engaging and establishes loyalty between the two.
These conversations represent the successful internet marketing paradigm for today.
Businesses are expected to be more and more accessible for their loyal clients and social media is one successful way of capitalizing on this interaction.
The "population" of Facebook is approximately equivalent to the size of Germany and growing by half a million daily.
Other giants in this field are not far behind such as Twitter, You Tube and LinkedIn.
This phenomenal growth in users is a reflection of the human drive and desire to connect with others who have like-minded interests.
Based on such strong statistical fact, there cannot be a shadow of a doubt anymore that social media marketing is no longer an option but a necessity for monetary success on the internet.
People buy from other people and these sites provide a personal face to companies.
Consumers prefer to buy from a friend.
They pay attention to the advice of someone they trust.
Word of mouth is the best advertising and this information comes free via social media sites.
Trust and desire are now the name of the game.
On social sites people can talk, share ideas, photos, videos and consult each other about business online.
Communities are created and affiliated with t business services and a brand name.
This community is a place for communicating and has a similar function as the radio.
Social media provides a new paradigm which is more "up front and personal", and particularly desirable in our fast paced, multi-tasking, automated world.
Updating one's blog on a daily basis and having these updates automatically sent to social media sites is also a great time saver.
Why not use social media? Social media marketing is expected to grow at an annual rate of 34%.
This is double the average growth rate of all other online mediums.
It will be easily a larger marketing channel than both mobile and email.
More professionals such as doctors, dentists, attorneys, etc are realizing that by sending out tweets and emailing with their iPhones are building better relationships with their clients.
Marketers are not alone in realizing the power of social media marketing to promote their businesses.
Interruption marketing is going by the wayside and being replaced by added value, shared information, free downloads, trust and engaging interaction.
The focus has changed from outbound to inbound exchanges where the client is seeking the business professional instead.
There are many businesses who still have not fully realized that the time is now to get started.
If not, their competition will have taken their virtual real estate.
There is a growing importance on two-way client touch points where building brand loyalty means being connected to the responses of clients and responding to them in turn.
This ongoing conversation between the customer and the brand is engaging and establishes loyalty between the two.
These conversations represent the successful internet marketing paradigm for today.
Businesses are expected to be more and more accessible for their loyal clients and social media is one successful way of capitalizing on this interaction.
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