What Is Optimum Nutrition?
- Optimum Nutrition was founded in 1986 by two entrepreneurial brothers. Tony and Michael Costello were originally known as Costello's Health Distributors. Optimum Nutrition is owned by Glanbia, an international cheese and nutritional ingredients' company.
- Straight from the company itself, "Optimum Nutrition strives to produce distinctive, affordable, premium-quality products while making every effort to anticipate ever-changing customer needs and meet the demands of a dynamic market with innovative products, effective support materials, and unsurpassed service."
- Optimum Nutrition is primarily known for its 100% Gold Standard Whey. This protein supplement comes in a variety of flavors, ranging from sugar cookie to chocolate mint. In addition, Optimum Nutrition produces several other lines of protein products. Muscle-building products such as creatine and amino-acid complexes, recovery supplements like glutamine, and a number of other vitamin and nutritional supplements may be purchased through Optimum Nutrition.
- Optimum Nutrition (ON) is present at a number of sporting events, particularly those relating to bodybuilding. ON is present each year at crucial networking and competitive events such as the Arnold Expo and the Olympia, both of which are huge events in the bodybuilding and power-lifting worlds. Optimum Nutrition's presence at these events serves to reinforce its goal to provide exceptional customer service and make an impact in the supplement industry.
- While Optimum Nutrition is certainly one of the biggest stars in the supplement industry, you should understand that there are several other supplement options. However, Optimum Nutrition is known worldwide for providing, above and beyond, products and customer service on a reliable and regular basis.
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