Every website owner will at some point struggled to get visitors to their websites.
It is an absolute essential as without it you cannot make any sales and cannot generate business.
The key to it is really finding targeted visitors who are interested in what you have to offer.
Of course you have probably seen services that will send you masses of traffic but they will not be targeted and so this will not help.
Here are 3 techniques for bringing targeted visitors who will be interested in your product or service.
Paid Advertising This can be with pay-per-click ads on the search engines or banner ads on relevant websites.
This can be very effective as you can pick keywords or websites and can research demographics beforehand.
You can also choose exactly where you send your visitors whether it be a sales page or a squeeze page to get email addresses.
The downside is that you have to pay for this but if you track effectively you can make it work.
Search Engine Optimization If you do not want to pay for traffic then this is a great method.
You can optimize your site for the most relevant keywords in your niche and work to get your site to the top of the search engines.
This will take more time than pay-per-click but need not cost you money.
You should aim to focus on keywords which are not too broad and competitive and also have a buying emphasis.
Article Marketing If you are knowledgeable on your subject then you may like to write articles.
This is time consuming but the visitors who read you articles are very targeted as they like what you have to say and are obviously interested in the subject matter.
You can get a lot of traffic through this method as long as you are prepared to put in the work.