Social Marketing Tips - 4 Market-Centric Tips to Create a Traffic Producing System
Social marketing websites such as Facebook, MySpace and Orkut have really become a rage the world over.
While there are millions of people already on these websites, there are thousands more joining in every single day.
These websites have become akin to meeting places particularly for youngsters with a wide circle of friends spread out geographically, for whom, meeting real time is often just not possible.
But from a marketer's perspective, do you think you stand to benefit from these websites? Not sure? Well, the answer is a resounding YES! Read on below for some surefire social marketing tips that will ensure you and your brand, product or idea get to engage closely with target customers, including their entire social networks! Tip 1: Target your Customers well Most of us are aware that the various social networking sites are not uniformly popular globally.
While MySpace rules the roost in the US, Orkut takes top honors in India, and Facebook is a rage across many European countries.
So choose the social marketing platform appropriately, in line with the geographic region you are looking to target.
Tip 2: Be Youth-Centric in your Communication Majority of the users of social networking websites tend to be below the age of 30, with the maximum lying in the age group 15 to 25.
Therefore, it is important that you maintain a youth-centric appeal in your communication.
Youngsters must be able to identify and relate to your product or brand.
Tip 3: Develop an all encompassing presence Don't just stick to one of the Web 2.
0 sites for all your social networking needs.
It would be much more effective to make your presence on diverse websites like YouTube, Twitter, Hi5, etc.
This way, your various target groups just wouldn't miss out on your communication.
Tip 4: Make use of social bookmarking sites In addition to the pure play social networking websites, there are social bookmarking websites such as Digg, Del.
icio.
us and StumbleUpon.
Make sure you make ample use of these websites.
These prove to be particularly useful as the search engines crawl content indexed on these websites extensively.
Follow these social marketing tips well, and see your website race to the top of the popularity charts!
While there are millions of people already on these websites, there are thousands more joining in every single day.
These websites have become akin to meeting places particularly for youngsters with a wide circle of friends spread out geographically, for whom, meeting real time is often just not possible.
But from a marketer's perspective, do you think you stand to benefit from these websites? Not sure? Well, the answer is a resounding YES! Read on below for some surefire social marketing tips that will ensure you and your brand, product or idea get to engage closely with target customers, including their entire social networks! Tip 1: Target your Customers well Most of us are aware that the various social networking sites are not uniformly popular globally.
While MySpace rules the roost in the US, Orkut takes top honors in India, and Facebook is a rage across many European countries.
So choose the social marketing platform appropriately, in line with the geographic region you are looking to target.
Tip 2: Be Youth-Centric in your Communication Majority of the users of social networking websites tend to be below the age of 30, with the maximum lying in the age group 15 to 25.
Therefore, it is important that you maintain a youth-centric appeal in your communication.
Youngsters must be able to identify and relate to your product or brand.
Tip 3: Develop an all encompassing presence Don't just stick to one of the Web 2.
0 sites for all your social networking needs.
It would be much more effective to make your presence on diverse websites like YouTube, Twitter, Hi5, etc.
This way, your various target groups just wouldn't miss out on your communication.
Tip 4: Make use of social bookmarking sites In addition to the pure play social networking websites, there are social bookmarking websites such as Digg, Del.
icio.
us and StumbleUpon.
Make sure you make ample use of these websites.
These prove to be particularly useful as the search engines crawl content indexed on these websites extensively.
Follow these social marketing tips well, and see your website race to the top of the popularity charts!
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