I hate the moment when I am dressing for party and I slip into my favorite jeans and they won't zip.
I mean that my clothes either shrunk or I've grown out of them.
And now I am faced with the decision to either replace my clothes or...
lose the dreaded weight.
Ultimately, I know that there are three activities that created the problem.
One, I ate too much.
Two, I ate the wrong foods.
And three, I didn't exercise.
In the end, neither you nor I can avoid the hard facts of the matter: if we want results, we must attend to the three activities that will reverse the trend.
We need to eat less, exercise more and eliminate empty calories.
Period.
But this isn't an article on weight loss.
This is an article about growing your business and doing those things that you know have a high payoff.
And like anyone faced with a new weight loss regime, we as business owners often times know the truth but struggle with the reality that we have to get in the zone of practicing high payoff activities.
What are the three high payoff activities for your business?: Managing your cash, acquiring and retaining customers, and developing delivery systems of your product or service.
1.
You need cash.
a.
Cash Flow Management: For a lot of small business owners money coming into the business represents one thing.
Mine! I spend it! Until you understand that incoming cash belongs to the business, you will continually strap your company for cash and it will die.
2.
You need customers.
a.
Customer Relationship Management: And you need to keep them.
If you do not have enough business you have to go out and get it.
When times are good, plan for the times that aren't.
When times aren't, get off your butt and get in front of your prospects.
Fill your sales funnel.
You cannot survive without customers.
3.
You need to deliver.
a.
Delivery Systems: There is no better way to lose customers, than to have less- than -stellar quality or delivery.
Remember, quality is a requirement of business, not optional.
You need systems in place to deliver quality delivery.
Next time you get frustrated, take a look at what you are spending time on.
If you find that you are distracted by a task that isn't in these three high payoff activities, start to make the shift in your focus.
Pick one area and then one activity that will best get you the results that you want.
Don't get distracted by all the other activities that can fill your day.
If you are happy with your results of your business, keep doing what you are doing.
But if you aren't getting what you want, if you are not happy with your income, if you are not happy with the growth of your business, if you're frustrated, then look at how you are spending your time.
Are you running in circles, waiting for the phone to ring, out of money? Then it is time to step away from task management and focus on high payoff activities.
Only then will your business start to really flourish.
Make sure that you are concentrating on high payoff activities.
While challenging this practice is guaranteed to grow your business.
I mean that my clothes either shrunk or I've grown out of them.
And now I am faced with the decision to either replace my clothes or...
lose the dreaded weight.
Ultimately, I know that there are three activities that created the problem.
One, I ate too much.
Two, I ate the wrong foods.
And three, I didn't exercise.
In the end, neither you nor I can avoid the hard facts of the matter: if we want results, we must attend to the three activities that will reverse the trend.
We need to eat less, exercise more and eliminate empty calories.
Period.
But this isn't an article on weight loss.
This is an article about growing your business and doing those things that you know have a high payoff.
And like anyone faced with a new weight loss regime, we as business owners often times know the truth but struggle with the reality that we have to get in the zone of practicing high payoff activities.
What are the three high payoff activities for your business?: Managing your cash, acquiring and retaining customers, and developing delivery systems of your product or service.
1.
You need cash.
a.
Cash Flow Management: For a lot of small business owners money coming into the business represents one thing.
Mine! I spend it! Until you understand that incoming cash belongs to the business, you will continually strap your company for cash and it will die.
2.
You need customers.
a.
Customer Relationship Management: And you need to keep them.
If you do not have enough business you have to go out and get it.
When times are good, plan for the times that aren't.
When times aren't, get off your butt and get in front of your prospects.
Fill your sales funnel.
You cannot survive without customers.
3.
You need to deliver.
a.
Delivery Systems: There is no better way to lose customers, than to have less- than -stellar quality or delivery.
Remember, quality is a requirement of business, not optional.
You need systems in place to deliver quality delivery.
Next time you get frustrated, take a look at what you are spending time on.
If you find that you are distracted by a task that isn't in these three high payoff activities, start to make the shift in your focus.
Pick one area and then one activity that will best get you the results that you want.
Don't get distracted by all the other activities that can fill your day.
If you are happy with your results of your business, keep doing what you are doing.
But if you aren't getting what you want, if you are not happy with your income, if you are not happy with the growth of your business, if you're frustrated, then look at how you are spending your time.
Are you running in circles, waiting for the phone to ring, out of money? Then it is time to step away from task management and focus on high payoff activities.
Only then will your business start to really flourish.
Make sure that you are concentrating on high payoff activities.
While challenging this practice is guaranteed to grow your business.
Source...