Promoting on MySpace has become a critical task for contemporary bands.
Lots of people rely on the popular social network to find new artists as so many musicians post their latest singles on the site.
These profiles contain new songs, videos, biographical info, tour dates, and all the data that musicians typically present to new and existing fans.
Your MySpace profile includes all the key features of a traditional band press kit.
In fact, recording industry professionals sometimes judge the commercial viability of bands by monitoring their statistics on the site.
Daily plays and total plays are both important metrics to record execs as they demonstrate the existence or lack of a buzz about a band.
How Can a Band Promote Using MySpace? There are many ways to get the word out about a musical project on social networking websites.
First of all, it is crucial to increase your friend totals.
This can be done in a variety of ways, but the most direct option is to simply add friends.
You can even target them based on particular keywords and Zip Codes.
Fan targeting is one of the best things about promoting on MySpace.
Let's say an indie band wanted to promote to new listeners.
The best targets for adding would be those people who already enjoy other similar artists.
For example, you might search for fans of bands like Yo La Tengo or They Might Be Giants.
This type of targeting makes your friend requests less invasive to users as they are more likely to appreciate your band's sound.
Avoid Spam Tactics Friend requests are not considered to be spam on MySpace.
However, generic messages that have been pasted to every recipient are and may cause your profile to be associated with spam.
MySpace has been known to delete longstanding profiles when too many users complain about receiving spam from the account.
While most bands use the service as a band press kit, the ability to maintain long-term relationships with fans is another great benefit.
All your work to this end will be for nothing if your account is deleted because of a violation of the Terms of Service, so be sure to avoid doing anything that users might find invasive.
Dealing with the Declining Popularity of MySpace While the site is not as popular as it used to be, it is still one of the top social networks.
However, its former status as the top provider means that a lot of users have abandoned their accounts.
To avoid getting caught up in the resulting confusion, check for recent activity on the profiles you are targeting for promotion.
Don't waste too much time promoting to users that have moved on to Facebook and won't be checking their profiles any time soon.
Some users have posted their new addresses on other networks on their pages, and these are probably not the best people to add.
Regardless of your methodology, there are many reasons to promote your music on MySpace.
Take advantage of everything the social network has to offer.
At the very least, your page will serve as the best possible band press kit with your latest songs, pics, and biographical information on display to the world in an intuitive way.
Lots of people rely on the popular social network to find new artists as so many musicians post their latest singles on the site.
These profiles contain new songs, videos, biographical info, tour dates, and all the data that musicians typically present to new and existing fans.
Your MySpace profile includes all the key features of a traditional band press kit.
In fact, recording industry professionals sometimes judge the commercial viability of bands by monitoring their statistics on the site.
Daily plays and total plays are both important metrics to record execs as they demonstrate the existence or lack of a buzz about a band.
How Can a Band Promote Using MySpace? There are many ways to get the word out about a musical project on social networking websites.
First of all, it is crucial to increase your friend totals.
This can be done in a variety of ways, but the most direct option is to simply add friends.
You can even target them based on particular keywords and Zip Codes.
Fan targeting is one of the best things about promoting on MySpace.
Let's say an indie band wanted to promote to new listeners.
The best targets for adding would be those people who already enjoy other similar artists.
For example, you might search for fans of bands like Yo La Tengo or They Might Be Giants.
This type of targeting makes your friend requests less invasive to users as they are more likely to appreciate your band's sound.
Avoid Spam Tactics Friend requests are not considered to be spam on MySpace.
However, generic messages that have been pasted to every recipient are and may cause your profile to be associated with spam.
MySpace has been known to delete longstanding profiles when too many users complain about receiving spam from the account.
While most bands use the service as a band press kit, the ability to maintain long-term relationships with fans is another great benefit.
All your work to this end will be for nothing if your account is deleted because of a violation of the Terms of Service, so be sure to avoid doing anything that users might find invasive.
Dealing with the Declining Popularity of MySpace While the site is not as popular as it used to be, it is still one of the top social networks.
However, its former status as the top provider means that a lot of users have abandoned their accounts.
To avoid getting caught up in the resulting confusion, check for recent activity on the profiles you are targeting for promotion.
Don't waste too much time promoting to users that have moved on to Facebook and won't be checking their profiles any time soon.
Some users have posted their new addresses on other networks on their pages, and these are probably not the best people to add.
Regardless of your methodology, there are many reasons to promote your music on MySpace.
Take advantage of everything the social network has to offer.
At the very least, your page will serve as the best possible band press kit with your latest songs, pics, and biographical information on display to the world in an intuitive way.
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