- 1). Look for the Michele mark on the watch, which is a small, red lowercase “m” underneath a small red crown. If the insignia looks off-centered, blurry or the lettering is not clear, the watch is likely not authentic.
- 2). Ask the seller for a certificate of authenticity. All Michele watches should have a certificate of authenticity with information about the date produced and detailed information about the watch, including the material used, the karat weight of the gold and the watch style. In addition, all new Michele watches have a two-year warranty and the warranty paperwork should be included with the watch. If the paperwork is missing or incomplete, the watch may not be authentic.
- 3). Look at the watch closely. Gold Michele watches should be even in color with a matte finish and will not look worn around the edges or the hardware. If the gold appears to be flaking or uneven in tone, the watch is likely not an authentic Michele.
- 4). Examine the strap, which should be removable. In addition, the strap should bend easily around the wrist and be smooth to the touch. Rough edges or a stiff band indicate that the watch may be a replica.
- 5). Know the price of authentic Michele watches. A gold Michele watch will cost $1,000 or more. If the price seems too good to be true, it likely is. In addition, if the seller is not an authorized Michele retailer, be wary that the item may be a replica and not an authentic Michele watch.
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